Remember back when everyone was amazing by the “explosion” of cable channels? A billion websites later…not quite so impressive. AOD Media was created to help you understand what is going on across all those channels at an aggregate and detailed level.
Key Performance Indicators
Our fully configurable dashboards can hold an unlimited number of Key Performance Indicators. And we put you in charge. You can make modifications to your hosted dashboard without the aid of tech support.
Granular Drilldown capabilities
We can provide drill down access to data at the campaign, channel, media type, or even individual customer level. And we can do this across any metrics that you would like to measure.
Secured Data
Our business intelligence application provides role-based access tools that you can configure and reconfigure whenever your needs dictate. We also have gone to great pains to make sure our system is safe from outside hackers.
Additional features include:
- Predefined reports based on true business intelligence expertise
- Pre-built integration with most of the major business systems
- Consolidation of data across all departments
- Easy access via almost any web browser (Explorer, Firefox, Safari, Chrome)
- Cross-tabulation across all departmental data
In addition, we are constantly improving our systems and interface. There’s not extra charge to your company. It just happens. All you need is a web browser and the ongoing improvements will just “appear” over time.
If your marketing activities are substantial and spread across multiple channels and media types, chances are we can help you pull that data together. Below are some other reasons why AOD is useful to various media organizations.
Your team is fragmented
A lot of media teams are organized according to the media type. You’ve got the broadcast guy, the web girl, radio person etc. Whether you know it or not, it’s likely they are all importing data from one system and into another (e.g. Excel) where it can be combined with data from other groups. This activity is time consuming and error prone. AOD can automate all of that activity and eliminate the mistakes.
Your IT team doesn’t have business intelligence experience
This stuff is not simple. That’s a fact. There is a process to be followed or else the results cannot be trusted. Not only has our team been doing this for well over a decade for Fortune 500 companies, but we continue to enhance that experience every single day.
Moving Quickly is of the Essence
Maybe you were just put in charge of the team. Or maybe you just took over another division. Either way you need to get stuff done and show progress right away…and playing politics with IT is not an option. We’ll have you up and running in 30 days or less.
IT is telling you that outsourcing your analytics will be a disaster
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